Fresha builds a booking and management platform for beauty and wellness businesses to schedule appointments and manage operations.
$80MGrowth Equity
K
KKR's $80M growth check into a UK beauty-tech platform signals that booking/scheduling SaaS is now mature enough for PE-style returns—they're betting on margin expansion and geographic rollup, not product-market fit. Fresha likely uses this to consolidate fragmented regional competitors and expand into adjacent verticals (fitness, wellness clinics). If you're building in any SMB operations software, watch how they're packaging compliance/payments/loyalty into the core product—that's becoming table stakes for the next funding round.